MACCO Restructuring Group,LLC
Branding ~ WebDesign ~ Merchandise
This edgy powerhouse restructuring group is changing their industry one case at a time. The brand design had to identify with their bigger picture focus point and their main tagline “Putting Business Fires Out”. As a Houston based restructuring group, their culture and business style was monumental in the brand strategy. Because of the brand design, the team and case growth has been supported in their rapid growth since the company website launch Fall 2019 to date.
The complexity of the website animation was a priority in order to capture the brand design and dynamic powerhouse culture. As you scroll the theme comes alive.
A heavy card stock of 32pt was chosen to showcase the color scheme of the brand design and the pop of edge logo design. The four colors selected continuously rotate for rebrand in the background design for the business cards and merchandise.
To commemorate the hard work and efforts of the vastly growing team, a tag phrase was created to unite and gratify the MACCO brand. From mugs, notebook, phone holders, and other office products- the team can show their pride of being a MACCO team member every day. During the holidays, along with the artwork created for social media platforms, a yearly holiday wine bag is designed for selected clients.
Credits:
Brand Design: Tanya St. James ~ Website Build: Daniel Foust ~ Homepage Artwork: David Wilkerson